Wie gebruikt CrossEngage?

Het platform ondersteunt verschillende sectoren en verschillende bedrijfsmodellen. Het spectrum varieert van e-commerce tot mobiliteit en reizen tot de verzekeringssector, bijvoorbeeld Deutsche Bahn, HelloFresh en Chrono24.

Wat is CrossEngage?

We fix marketing complexity to create meaningful customer engagement. So customers come to stay. CrossEngage integrates all data available (product data, user data, order data, and behavioral data) into 360-degree customer profiles, adding easy-to-use customer journey and segmentation tools, and connects this setup to your favorite marketing channels for email, direct mailing, programmatic advertising, social ads, and any other channel.

CrossEngage - Details

CrossEngage

https://www.crossengage.io

Opgericht in 2015

CrossEngage - Prijsoverzicht

CrossEngage heeft geen gratis versie en biedt geen gratis proefperiode. Hieronder vindt u extra prijsinformatie voor CrossEngage.

Gratis versie

Nee

Gratis proef

Nee

Implementatie

Cloud, SaaS, Web

Training

Persoonlijk

Live online

Documentatie

Ondersteuning

Kantooruren

Online

Functies van CrossEngage

Campagne management software
Contactendatabase
Door gebeurtenissen geactiveerde acties
E-mailmarketing
Kanaalbeheer
Leads beheren
Meerdere campagnes
Campagnebehee
Gedragsanalyse
Gegevens toetsen
Gegevensintegratie
Klantensegmenten
Klantprofielen
Naleving van AVG
Personalisatie
Predictieve modellering
Analyse
Communicatiebeheer
Communitybeheer
Contentsyndicatie
Gamification
Live chatten
Opzeggingenbeheer
Verzamelen van feedback
Video-inhoud
Analyse
Beheer van enquête/peiling
Dashboard
Feedbackbeheer
Gegevensverzameling via meerdere kanalen
Kennisbeheer
Klantensegmenten
Predictieve analyse
Sentimentanalyse
Tekstanalyse
A/B-tests
Aanpasbare CTA's
Analyse/ROI volgen
Bestemmingspagina's en webformulieren
Drip -campagnes
Dynamische inhoud
Leadscoring
Sales Intelligence
Segmentering
Social marketing
Websitebezoekers bijhouden
Zoekmachinemarketing

Reviews van CrossEngage

5 van 10 reviews worden weergegeven

In totaal
4.1/5
Gebruiksgemak
3.5/5
Klantenservice
4.3/5
Functies
3.7/5
Waar voor je geld
4.2/5
Geverifieerde reviewer
Senior Growth Hacker
Human Resources, 51-200 werknemers
Heeft de software gebruikt voor: 6-12 maanden
  • Overall Rating
    5/5
  • Gebruiksgemak
    4/5
  • Functies en functionaliteit
    4/5
  • Klantenondersteuning
    5/5
  • Waar voor je geld
    4/5
  • Likelihood to Recommend
    9/10
  • Bron van de reviewer 
  • Beoordeeld op 7/9/2018

"CrossEngage CDP - "

Opmerkingen: Overall CrossEngage helps us tremendously in building automated communication campaigns on multiple platforms. It is a great tool to use for transactional as well as marketing communication. We make good use of the platform to distribute our audiences across major platforms as well for use in segmented marketing and as a basis for lookalike audiences for prospecting.

Pluspunten: The platform has a straightforward internal logic and a matching interface. It is really easy to use the two built-in main features (customer attributes and events) to build segments and customer journeys. I find the ways in which these segments and journeys can be put to use in automating communication intuitive.

Minpunten: There are certain integrations that are lacking and some of the integrations are a real challenge to set up, especially since quick development resulted in sub-par documentation.

Antwoord van de leverancier

van CrossEngage op 1/10/2018

Hello,

Thanks for your honest feedback. We are happy that CrossEngage helps you to easily orchestrate campaigns across multiple channels. We are constantly developing new integrations to provide additional functionality. As you wrote, we don't always manage to update the documentation accordingly. In these cases, we are happy to help you in person. Furthermore, we are currently updating our complete documentation.

Best,
Manuel

  • Bron van de reviewer 
  • Beoordeeld op 7/9/2018
Christian E.
Team Lead CRM
Groothandel, 51-200 werknemers
Heeft de software gebruikt voor: 2+ jaar
  • Overall Rating
    4/5
  • Gebruiksgemak
    4/5
  • Functies en functionaliteit
    4/5
  • Klantenondersteuning
    4/5
  • Waar voor je geld
    5/5
  • Likelihood to Recommend
    8/10
  • Bron van de reviewer 
  • Beoordeeld op 20/9/2018

"Great tool to orchestrate existing marketing channels"

Opmerkingen: Great experience, responsive, nice and helpful people

Pluspunten: - many integrations --> possibility to use and align existing tools/channels (emarsys, optilyz, etc.)
- all user and product data actionable in one place
- high personalization possible (combination of customer feed and real time customer behavior)

Minpunten: - no raw data export of statistics yet
- no campaign flow chart yet (therefore multi step campaigns are a bit more difficult to maintain)

Antwoord van de leverancier

van CrossEngage op 2/10/2018

Hello Christian,

As one of our first clients we are glad that you appreciate using our tool. As you know, we are trying to improve our statistics features. In addition, our new stories feature will greatly improve the overview of campaigns.

Best,
Manuel

  • Bron van de reviewer 
  • Beoordeeld op 20/9/2018
Daniela S.
Senior CRM
Detailhandel, 201-500 werknemers
Heeft de software gebruikt voor: 1+ jaar
  • Overall Rating
    4/5
  • Gebruiksgemak
    4/5
  • Functies en functionaliteit
    4/5
  • Klantenondersteuning
    4/5
  • Waar voor je geld
    4/5
  • Likelihood to Recommend
    8/10
  • Bron van de reviewer 
  • Beoordeeld op 12/9/2018

"Very agile company to set up cross channel campaigns"

Opmerkingen: Our main focus of using CrossEngage is to control for the right communication for our customers at the right point in time to create moments.

Pluspunten: The possibilities are endless especially with the right partners at hand. Continuous developments in UI and the application itself. Can handle a huge amount of date in an impressive speed.

Minpunten: Not every implementation can be used intuitively and needs some time to practise.

Antwoord van de leverancier

van CrossEngage op 2/10/2018

Hello Daniela,

It's good to hear from you. We are happy to support your cross-channel campaigns in the best possible way. For a simpler implementation, we steadily continue to optimize our user interface and simplify the integration processes. To provide your customers with unique moments, we are eager to personally help you to set up new campaigns.

Best,
Manuel

  • Bron van de reviewer 
  • Beoordeeld op 12/9/2018
Melanie S.
Head of CRM, Brand Management & Graphic
Detailhandel, 201-500 werknemers
Heeft de software gebruikt voor: 1+ jaar
  • Overall Rating
    3/5
  • Gebruiksgemak
    3/5
  • Functies en functionaliteit
    3/5
  • Klantenondersteuning
    3/5
  • Waar voor je geld
    3/5
  • Likelihood to Recommend
    6/10
  • Bron van de reviewer 
  • Beoordeeld op 12/9/2018

"Holistic Campaign Management Tool"

Opmerkingen: Good cooperation in developing solutions for our business needs

Pluspunten: High flexibility to set up communication for various channels
Great segmentation perfomance

Minpunten: Good UI but still complex in use due to different set ups of connection to CMS/3rd party tools

Antwoord van de leverancier

van CrossEngage op 2/10/2018

Hello Melanie,

We are very happy about your review and the close cooperation. Due to our best-of-breed approach, there are of course always different scenarios, which we want to realize in the best possible way for each client. If there is still a problem here, please let us know.

Best,
Manuel

  • Bron van de reviewer 
  • Beoordeeld op 12/9/2018
Ramona M.
Trainee Online Marketing
Marketing en reclame, 51-200 werknemers
Heeft de software gebruikt voor: 1+ jaar
  • Overall Rating
    5/5
  • Gebruiksgemak
    2/5
  • Functies en functionaliteit
    3/5
  • Klantenondersteuning
    5/5
  • Waar voor je geld
    Unrated
  • Likelihood to Recommend
    7/10
  • Bron van de reviewer 
  • Beoordeeld op 10/9/2018

"I need more reporting possibilities"

Pluspunten: Possibility to easily send trigger emails. Convenient placeholders and easy way of changing e.g. dates of voucher codes. Creating pools and segments is really easy. Support is always really quick and helping

Minpunten: There's not really a good way for us to build reportings around our campaigns. It would be really handy to download the reports you get in every campaign Dashboard. Additionally this dashboard is a bit annoying to set the date every time. The time frame is really long.. to look at 2 weeks or the last week without changing the dates/timeframe and see everything first sight would be better.

Antwoord van de leverancier

van CrossEngage op 2/10/2018

Hello Ramona,

Thank you very much for your suggestions, we take that to heart. The upcoming statistics API might help you to set up dashboards according to your own requirements. We are also working on our own dashboard, which will summarize the relevant parameters of your campaigns. More about that soon.

Best,
Manuel

  • Bron van de reviewer 
  • Beoordeeld op 10/9/2018