---
description: Ontdek de plus- en minpunten van HubSpot Marketing Hub en leer meer over de functies, de prijs en het gebruiksgemak van de software. Lees nuttige beoordelingen van geverifieerde gebruikers en ontdek vergelijkbare programma's  op Capterra België.
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title: HubSpot Marketing Hub - Bekijk prijzen, reviews en scores - Capterra België 2026
---

Breadcrumb: [Startpagina](/) > [E-mail marketing software](/directory/30013/email-marketing/software) > [HubSpot Marketing Hub](/software/171840/hubspot-marketing)

# HubSpot Marketing Hub

Canonical: https://www.capterra.be/software/171840/hubspot-marketing

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> Ruim 68.800 klanten in meer dan 100 landen gebruiken de bekroonde software van HubSpot om hun klanten aan te trekken, betrokken te maken en hen te verrassen.
> 
> Oordeel: score van **4.5/5** door 6230 gebruikers. Hoge score voor **Waarschijnlijkheid van aanbeveling**.

-----

## Overzicht

### Wie gebruikt HubSpot Marketing Hub?

De alles-in-één marketing software van HubSpot is ideaal voor groeiende bedrijven die aankomende marketing willen gebruiken om meer verkeer te genereren, leads te converteren en ROI te bewijzen.

## Snelle statistieken en scores

| Metriek | Beoordelen | Details |
| **In totaal** | **4.5/5** | 6230 Reviews |
| Gebruiksgemak | 4.3/5 | Gebaseerd op alle reviews |
| Klantenondersteuning | 4.4/5 | Gebaseerd op alle reviews |
| Prijs-kwaliteitverhouding | 4.2/5 | Gebaseerd op alle reviews |
| Functies | 4.4/5 | Gebaseerd op alle reviews |
| Aanbevelingspercentage | 80% | (8/10 Waarschijnlijkheid van aanbeveling) |

## Over de leverancier

- **Bedrijf**: HubSpot
- **Locatie**: Cambridge, VS
- **Opgericht**: 2012

## Commerciële context

- **Beginprijs**: US$ 15,00
- **Prijsmodel**:  (Gratis versie beschikbaar) (Gratis proefversie)
- **Doelgroep**: Zelfstandig ondernemer, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Implementatie en platforms**: Cloud, SaaS, Web
- **Ondersteunde talen**: Duits, Engels, Frans, Japans, Portugees, Spaans
- **Beschikbare landen**: Australië, België, Brazilië, Canada, China, Denemarken, Duitsland, Filipijnen, Finland, Frankrijk, Hongkong SAR van China, Ierland, India, Japan, Maleisië, Mexico, Nederland, Nieuw-Zeeland, Noorwegen, Oostenrijk en 6 meer

## Functies

- Abonneebeheer
- Activiteitendashboard
- Auditbeheer
- Beheer van meerdere accounts
- Bestemmingspagina's en webformulieren
- Bewaking van sociale media
- CAN-SPAM Compliance
- Campagneanalytics
- Campagnebeheer
- Campagneplanning
- Campaign tracking
- Concurrentieanalyse
- Contactenbeheer
- Contactendatabase
- Contentbeheer
- Conversies bijhouden
- Dashboard
- Door gebeurtenissen geactiveerde acties
- E-mails bijhouden
- Engagement bijhouden
- Formulieren maken en ontwerpen
- Gegevensverzameling via meerdere kanalen
- Klantensegmenten
- Koppelingsbeheer
- Leads beheren
- Leads vastleggen
- Leadsegmentering
- Marketing Management
- Marketingautomatisering
- Mobile Optimization
- Personalisatie
- Prestatiemeetwaarden
- ROI Tracking
- Rapportage en analyse
- Realtime bewerken
- Responsive Web Design
- SEO-beheer
- Samenwerkingstools
- Sjabloonbeheer
- Slepen en neerzetten
- Social marketing
- Third-Party Integrations
- Tools voor onderzoek naar trefwoorden
- Trefwoorden bijhouden
- WYSIWYG-editor
- Waarschuwingen/Meldingen
- Website Hosting
- Websiteanalyse
- Websitebeheer
- Zoeken/filteren

... en 20 meer functies

## Integraties (220 in totaal)

- AWeber
- Accelo
- Act\!
- ActiveDEMAND
- Acuity Scheduling
- AdRoll
- Adobe Commerce
- Aircall
- Alchemer
- AllClients
- Apollo.io
- AskNicely
- Atomic AI
- Attribution
- Azuqua

... en 205 meer integraties

## Ondersteuningsopties

- E-mail/helpdesk
- Veelgestelde vragen/forum
- Kennisbank
- Telefonische ondersteuning
- 24/7 (contact met medewerker)
- Chatten

## Categorie

- [E-mail marketing software](https://www.capterra.be/directory/30013/email-marketing/software)

## Gerelateerde categorieën

- [E-mail marketing software](https://www.capterra.be/directory/30013/email-marketing/software)
- [Social media marketing tools](https://www.capterra.be/directory/30781/social-media-marketing/software)
- [Landingpage software](https://www.capterra.be/directory/30844/landing-page/software)
- [Blog software](https://www.capterra.be/directory/30898/blog/software)
- [Search marketing software](https://www.capterra.be/directory/30931/seo/software)

## Alternatieven

1. [Brevo](https://www.capterra.be/software/132996/brevo) — 4.6/5 (3446 reviews)
2. [Mailchimp](https://www.capterra.be/software/110228/mailchimp) — 4.5/5 (17604 reviews)
3. [MailerLite](https://www.capterra.be/software/136603/mailerlite) — 4.7/5 (2259 reviews)
4. [ActiveCampaign](https://www.capterra.be/software/79367/activecampaign) — 4.6/5 (2561 reviews)
5. [Constant Contact](https://www.capterra.be/software/31898/constant-contact) — 4.3/5 (2923 reviews)

## Reviews

### "Excellent tool with many options. Great even in the limited free version." — 5.0/5

> **Daniela** | *16 december 2024* | Vastgoed | Aanbevelingsscore: 10.0/10
> 
> **Pluspunten**: I love the flexibility it offers in customising some fields, including in the free version. It is a great way to start using and testing it before engaging in a more advanced use.
> 
> **Minpunten**: Some parts of the user management are not ideal, meaning that, for example, it is impossible to read a thread of emails.
> 
> Excellent. I use it for contacts and to keep track of emails, and it is a great help. The integration with Gmail makes it very easy to save all the emails, and even to send emails directly from Hubspot. It is really a great help.

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### "A reliable and scalable platform to align marketing and sales" — 5.0/5

> **Geverifieerde reviewer** | *3 september 2025* | Internet | Aanbevelingsscore: 8.0/10
> 
> **Pluspunten**: What I like most about HubSpot Marketing Hub is how seamlessly it connects our marketing and sales activities into one ecosystem. The automation features save our teams time, the dashboards give us both high-level and detailed insights, and the integration with other tools ensures that we always have a single source of truth. It has really helped us scale and stay consistent across global campaigns.
> 
> **Minpunten**: Advanced customization options can feel limited, and some reporting requires extra effort to tailor to our specific needs.&#10;Also, while the platform is very user-friendly, the pricing scales quickly as you add more features or contacts (they come in thesholds), which can be a consideration for growing teams.
> 
> Overall, HubSpot Marketing Hub has been an invaluable platform for AVOW. It has brought structure and efficiency to our sales and marketing alignment, improved visibility across teams, and allowed us to run data-driven campaigns at scale. The tool continues to evolve, and despite some limitations, it remains a central part of our tech stack.

-----

### "All-in-One Marketing Powerhouse" — 5.0/5

> **Yasmin** | *10 april 2026* | Administratie | Aanbevelingsscore: 10.0/10
> 
> **Pluspunten**: What I liked most about HubSpot Marketing Hub is how all-in-one and easy to manage it is for marketing activities. It brings together tools for email marketing, landing pages, social media scheduling, and analytics in one platform, which makes campaign management much more efficient. I also liked the drag-and-drop tools for creating emails and landing pages, since they don’t require any technical skills. The built-in CRM integration is another strong advantage because it helps keep track of leads and customer interactions in one place.
> 
> **Minpunten**: While the free and basic versions are useful, many of the more powerful tools are locked behind paywalls, which isn't that big of an issue to our company since we pay but could be troublesome for some smaller companies.
> 
> My overall experience with HubSpot Marketing Hub has been very positive. It’s a powerful, all-in-one marketing platform that makes it easy to manage campaigns, track performance, and nurture leads in one place. I really appreciated how well it integrates with the CRM and other tools, which helps keep everything organized and connected. The interface is generally user-friendly, and the automation features save a lot of time once they are set up.

-----

### "Shocking Experience With HubSpot Sales Support" — 1.0/5

> **Daniel Gabriel** | *29 januari 2026* | Detailhandel | Aanbevelingsscore: 2.0/10
> 
> **Pluspunten**: It is very difficult to make a decision because the features are constantly changing. Creating confusion and instability, while customers are consistently pressured to upgrade and pay more.
> 
> **Minpunten**: Functions are added and removed without consistency, and you are repeatedly pushed to pay more. On top of that, users are repeatedly pushed to pay more just to retain functionality they previously had.
> 
> On January 29, 2026 (Romania time), I contacted HubSpot’s Sales support to discuss an issue related to my plan. What followed was an unacceptable chain of unprofessional, disrespectful, and frankly shocking interactions that no customer should ever experience.&#10;&#10;The first agent instructed me to send an email to a specific address, conveniently failing to mention that this address only accepts emails from professional accounts, making it impossible for me to contact them. When I called back to request the correct information, the situation escalated.&#10;&#10;The second agent was openly disrespectful. In the background, I could clearly hear motorbikes and dogs. At one point, he put me on hold to answer his personal phone. After that, he simply stopped responding while I was still on the line, forcing me to end the call myself.&#10;&#10;I called again and reached another agent who laughed at me. She explicitly stated that it was not her responsibility to speak with a manager regarding my issue, left me waiting without any communication, and ultimately told me she would end the call solely because I asked to speak with a manager in order to report the experience I had just endured.&#10;&#10;I called one final time. The last agent told me to “search on Google” for whatever I needed, said she would not provide any information because she works in sales, and then abruptly disconnected the call.&#10;&#10;This is, without exaggeration, the worst experience I have ever had with any company or call center. The behavior displayed by multiple HubSpot representatives is unacceptable, unprofessional, and damaging. I will be filing an international complaint regarding this incident.&#10;&#10;I have been a HubSpot customer since 2021. I recently upgraded to a paid plan, and this is the level of treatment I received. I strongly advise others to carefully consider which CRM they choose, as they may be subjected to the same experience.&#10;&#10;These calls should be reviewed in full to clearly expose what actually took place during each interaction.

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### "powerful tracking ads" — 4.0/5

> **Stacie** | *9 maart 2026* | Consumentengoederen | Aanbevelingsscore: 9.0/10
> 
> **Pluspunten**: A complete marketing platform, it makes email automation too easy, streamlining tracking campaigns on Google and Facebook effectively.
> 
> **Minpunten**: I remarked recently some email campaigns didn’t perform as well as they once did and received fewer responses, which is a challenge.
> 
> HubSpot has helped us to automate our campaigns, saves me time and effort. With it, I can track who is reached and I know how to contact them.

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## Links

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