--- description: Ontdek de plus- en minpunten van Hotjar en leer meer over de functies, de prijs en het gebruiksgemak van de software. Lees nuttige beoordelingen van geverifieerde gebruikers en ontdek vergelijkbare programma's op Capterra België. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Hotjar - Bekijk prijzen, reviews en scores - Capterra België 2026 --- Breadcrumb: [Startpagina](/) > [Heatmap software](/directory/30977/heatmap/software) > [Hotjar](/software/163516/hotjar) # Hotjar Canonical: https://www.capterra.be/software/163516/hotjar Page: 1 / 23\ Volgende: [Next page](https://www.capterra.be/software/163516/hotjar?page=2) > Feedback- en analysetools die zijn ontworpen om de ervaring van je websitebezoeker te verbeteren. Levert heatmaps, feedbackvragen, enquêtes en nog veel meer. > > Verdict: Rated **4.6/5** by 539 users. Top-rated for **Waarschijnlijkheid van aanbeveling**. ----- ## Overzicht ### Wie gebruikt Hotjar? Voor start-ups, het MKB - digitale marketeers, CRO-specialisten, webontwerpers, webontwikkelaars, UX-specialisten ## Quick Stats & Ratings | Metric | Beoordelen | Detail | | **In totaal** | **4.6/5** | 539 Reviews | | Gebruiksgemak | 4.6/5 | Based on overall reviews | | Klantenondersteuning | 4.5/5 | Based on overall reviews | | Prijs-kwaliteitverhouding | 4.4/5 | Based on overall reviews | | Functies | 4.5/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Waarschijnlijkheid van aanbeveling) | ## Over de leverancier - **Bedrijf**: ContentSquare - **Founded**: 2012 ## Commercial Context - **Beginprijs**: US$ 39,00 - **Prijsmodel**: (Free version available) (Gratis proefversie) - **Target Audience**: Zelfstandig ondernemer, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000 - **Deployment & Platforms**: Cloud, SaaS, Web - **Ondersteunde talen**: Duits, Engels, Frans, Portugees, Spaans - **Available Countries**: Afghanistan, Albanië, Algerije, Amerikaans-Samoa, Amerikaanse Maagdeneilanden, Andorra, Angola, Anguilla, Antigua en Barbuda, Argentinië, Armenië, Aruba, Australië, Azerbeidzjan, Bahama’s, Bahrein, Bangladesh, Barbados, Belarus, België and 208 more ## Functies - A/B Testing - Aanpasbare formulieren - Aanpasbare sjablonen - Aanpasbare vragen - Analyse van gebruikersonderzoek - Beheer van enquêtes/peilingen - Beheer van klantervaringen - Beheer van negatieve feedback - Bruikbaarheidstests - CSAT-enquêtestructuur - Campaign tracking - Communicatie via meerdere kanalen - Communicatiebeheer - Conversies bijhouden - Engagement bijhouden - Enquêtes en feedback - Feedbackbeheer - Funnelanalyse - Gebruikersinteractie bijhouden - Gebruikerstrajecten - Gedragsanalyse - Gegevensverzameling via meerdere kanalen - Gegevensvisualisatie - Heatmaps - KPI-controle - Klantensegmenten - Klantgeschiedenis - Kwantitatieve metrics - Logica voor overslaan - NPS-enquêtestructuur - Prestatiemeetwaarden - Prototypen maken - Rapportage en analyse - Rapportage en statistieken - Real-Time Analytics - Real-Time Monitoring - Samenwerkingstools - Sentimentanalyse - Tekstanalyse - Third-Party Integrations - Trendanalyse - Video-opnames/-transcripties - Visuele analyse - Volgen en analyseren van gebruik - Vraagstructuren - Vragenbibliotheek - Waarschuwingen/Meldingen - Websiteanalyse - Webverkeerrapportage - Zoeken/filteren ... and 14 more features ## Integrations (72 total) - AB Tasty - Aha\! - Airtable - Amplitude - Appcues - Asana - Basecamp - BigCommerce - ClickFunnels - ClickUp - Contentsquare - Drip - Drupal - Firebase - Freshdesk ... and 57 more integrations ## Ondersteuningsopties - E-mail/helpdesk - Veelgestelde vragen/forum - Kennisbank - Chatten ## Categorie - [Heatmap software](https://www.capterra.be/directory/30977/heatmap/software) ## Gerelateerde categorieën - [Heatmap software](https://www.capterra.be/directory/30977/heatmap/software) - [Website analyse tools](https://www.capterra.be/directory/30073/web-analytics/software) - [Enquête software](https://www.capterra.be/directory/30092/survey/software) - [Customer satisfaction software](https://www.capterra.be/directory/30541/customer-satisfaction/software) - [Customer experience software](https://www.capterra.be/directory/30671/customer-experience/software) ## Alternatieven 1. [Lucky Orange](https://www.capterra.be/software/150695/lucky-orange) — 4.7/5 (259 reviews) 2. [Tableau](https://www.capterra.be/software/77260/tableau) — 4.6/5 (2347 reviews) 3. [Mouseflow](https://www.capterra.be/software/163517/mouseflow) — 4.7/5 (122 reviews) 4. [Fullstory](https://www.capterra.be/software/153721/fullstory) — 4.6/5 (67 reviews) 5. [Smartlook](https://www.capterra.be/software/164713/smartlook) — 4.7/5 (136 reviews) ## Reviews ### "Hotjar is very helpful and easy to use tool." — 4.0/5 > **Dandu** | *15 februari 2026* | Marketing en reclame | Recommendation rating: 10.0/10 > > **Pluspunten**: User behaviour analysis and security while showing PII, And also I like the features to filter based on any event and skip inactivity , speed, etc., feature, and save to a collection any specific scenario . > > **Minpunten**: I would like to have an automated data analysis bot which if we teach something to look it will look that behaviour and give us a report. > > I am a CRO analyst and I liked this tool very much since it allows us to analyze user behavior with each and filter any specific category of users with each and accuracy. ----- ### "Our go-to tool for heatmaps, and User behaviour recording, but it is very expensive to get all the features" — 4.0/5 > **Niccolo** | *2 mei 2025* | Automotive | Recommendation rating: 8.0/10 > > **Pluspunten**: Hotjar is a great tool for insights on user behaviour. It makes you understand where's the biggest blockers in your UX, where the customers are going, what they're reading, where they're clicking etc. You can easily understand if some parts of your website are useless, or if they're good and grab attention. It also gives you insights on how much time users stay on each page, so that you know what's driving them around and for how long. > > **Minpunten**: There's no real big cons in the product itself. However, we use the free version and it does the job in a fantastic way, but it's very limited: -The basic price above free is quite expensive. -You cannot see trends and data for free. just heatmaps and recordings -You're very limited to 35 recording/day on free plan Also, in the recording sections, you can easily get overwhelmed by not-relevant recordings, where users just idle. > > We use Hotjar mainly for user experience analysis. Heatmaps and user recordings is our go to tool. We've used it on all projects, different websites etc. recordings are good, but we sometimes get overwhelmend by "useless" recordings, where users just idle on a page. Always sort by relevance. Also, free version is very limited, and first paid tier is already very expensive. ----- ### "Useful Heatmapping Tool" — 3.0/5 > **Annie** | *4 juni 2025* | Alternatieve geneeskunde | Recommendation rating: 5.0/10 > > **Pluspunten**: It gave fairly accurate heat mapping and information regarding user behavior on our website. It was also easy to use. > > **Minpunten**: Limits on how many pages it would scan, would love more comprehensive data and analytics, as well as reporting. > > Overall, hotjar was a useful tool in gathering information and analysis of website performance, and perhaps there are more features I don't know about. ----- ### "Qualitative and quantitive website data in one dashboard" — 4.0/5 > **Sean** | *22 november 2025* | Marketing en reclame | Recommendation rating: 7.0/10 > > **Pluspunten**: It was the first heat map tool I used, and I never switched. It has a lot of data and analytics options > > **Minpunten**: The freemium runs out pretty quickly, and I don't know how accurate the data is (it's hard to verify qualitative data) ----- ### "Good tool to include in your CRO toolbox" — 4.0/5 > **Theresa** | *28 februari 2025* | Marketing en reclame | Recommendation rating: 10.0/10 > > **Pluspunten**: Hotjar helps to identify patterns in user behavior to uncover problems with UX and conversions. I use scrollmaps and heatmaps the most, and compare them by device since Hotjar will show the different maps on desktop, tablet, and mobile. Other features that I don't use as much but my clients and colleagues do are session recordings and polls. I rarely use session recordings as I find them time consuming, even after narrowing my choices with filters. And I use the polls sparingly when I have a specific question I need to dig into. A lot of clients don't want the intrusion to distract their site's users on a regular basis though. > > **Minpunten**: I sometimes question the accuracy of the reports. And if the page has a popup, modal, overlay, etc, that can be problematic. Mega menus also appear to be a blindspot. > > I've used hotjar for many years, along with a few of their competitors. I like that this is one more data point for creating hypotheses for A/B tests. However, I don't make changes to the website based on the Hotjar findings alone since I don't totally trust the maps. I use judgment and combine these findings with data from other other tools as well as best practices and theory. ----- Page: 1 / 23\ Volgende: [Next page](https://www.capterra.be/software/163516/hotjar?page=2) ## Links - [View on Capterra](https://www.capterra.be/software/163516/hotjar) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data