Acquisio

Wie gebruikt Acquisio?

Marketingbureaus | plaatselijke PPC-wederverkopers | merkmarketeers | directe adverteerders

Wat is Acquisio?

Acquisio biedt toonaangevende, door AI aangedreven software voor marketeers, bureaus en lokale SEM-wederverkopers om hun aanbod voor PPC op te schalen op advertentieplatforms zoals Google, Facebook en Bing.

Met Acquisio kunnen bedrijven vervelende taken zoals het lanceren van campagnes, het dupliceren van campagnes op advertentieplatforms en het beheren van campagnebiedingen en -budgetten vervangen door automatisering, machine learning en AI. Hierdoor kunnen ze gericht blijven op taken met toegevoegde waarde die helpen het verschil te maken.

Acquisio - Details

Acquisio

http://www.acquisio.com/

Opgericht in 2003

-thumb
-thumb
-thumb
-thumb
-thumb

Acquisio - prijsoverzicht

Acquisio heeft geen gratis versie maar biedt wel een gratis proefperiode.


Gratis versie

Nee

Gratis proef

Ja

Acquisio - implementatie en ondersteuning

Ondersteuning

  • Kantooruren
  • Online

Implementatie

  • Cloud, SaaS, Web

Training

  • Persoonlijk
  • Live online
  • Webinars
  • Documentatie

Functies van Acquisio

  • Contactendatabase
  • Door gebeurtenissen geactiveerde acties
  • E-mailmarketing
  • Kanaalbeheer
  • Leads beheren
  • Meerdere campagnes

Bekijk de volledige lijst van Campagne management software

  • A/B-tests
  • Accountwaarschuwingen
  • Analyse / ROI volgen
  • Bestemmingspagina's en webformulieren
  • Biedingsbeheer
  • Budgetbeheer
  • Campagnebehee
  • Conversies bijhouden
  • Tools voor onderzoek naar trefwoorden
  • Trefwoorden bijhouden
  • URL-generator

Bekijk de volledige lijst van PPC-software

  • Aanpasbaar dashboard
  • Financiële verslaglegging
  • Gegevensbronconnectors
  • Geplande en geautomatiseerde rapporten
  • Inzoomen
  • Marketingrapporten
  • OLAP
  • Prognose
  • Rapport exporteren
  • Slepen en neerzetten
  • Verkooprapporten

Bekijk de volledige lijst van Rapportage software

  • Beheer van meerdere accounts
  • Bewaking van sociale media
  • Contentbeheer
  • Geautomatiseerd publiceren
  • Klantenbinding
  • Merken volgen
  • Postplanning
  • Rapportage en analyse
  • Samenwerking

Bekijk de volledige lijst van Social media management tools

  • Analyse
  • Beheer van meerdere accounts
  • Contactenbeheer
  • Contentbeheer
  • Conversies bijhouden
  • Geautomatiseerd publiceren
  • Postplanning
  • Targeting van klanten
  • Trefwoorden filteren

Bekijk de volledige lijst van Social media marketing tools

  • Campagnebehee
  • Conversies bijhouden
  • Doelstellingen bijhouden
  • Gebruikersinteractie bijhouden
  • Meerdere sites beheren
  • Paginaweergaven bijhouden
  • Referentiebron bijhouden
  • Tijd op site bijhouden
  • Trefwoorden bijhouden
  • Zoeken naar sites bijhouden

Bekijk de volledige lijst van Website analyse tools

Acquisio alternatieven

Meer alternatieven voor Acquisio

Reviews van Acquisio

Lees alle reviews

Gemiddelde score

Gebruiksgemak 3,7
Klantenservice 4
Functies 3,6
Waar voor je geld 3,5

Software beoordelen

Deel je ervaringen met andere softwarekopers.

Schrijf een review!
Jake H.
CEO
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
  • Totaalscore
    5 /5
  • Gebruiksgemak
    5 /5
  • Functies en functionaliteit
    5 /5
  • Klantenondersteuning
    5 /5
  • Waar voor je geld
    3 /5
  • Waarschijnlijkheid van aanbeveling
    7/10
  • Bron van de reviewer 
  • Beoordeeld op 9/2/2020

"Extremely Good Reporting and PPC Software That Comes at a Price"

Opmerkingen: I loved it when I didn't have to consider paying for it. Clients loved it. They loved the reporting and the BBM tool.

Pluspunten: I was an Account Manager at a marketing agency that exclusively used Acquisio. I loved it. the reporting was extremely easy to read and make decisions from as well as guide clients through. And it looked extremely professional. But objectively, the best part about Acquisio is the Bid and Budget Management tool. It analyzes keyword bids 24/7 and automatically makes adjustments using intelligent bidding. This wasn't as important to me as an account manager, but it was a huge selling point for our clients knowing that their ads campaigns were being literally managed 24/7.

Minpunten: I have since left that agency and started my own. The main thing about the software is the price. If you're a newer agency, it's probably not going to be worth it for you. It starts at [SENSITIVE CONTENT HIDDEN] but it's not listed on their website anymore. It used to be. However, once your agency starts picking up, I HIGHLY recommend this software.

  • Bron van de reviewer 
  • Beoordeeld op 9/2/2020
Arturo R.
Account Manager - SEO/SEM Lead
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
  • Totaalscore
    5 /5
  • Gebruiksgemak
    4 /5
  • Functies en functionaliteit
    4 /5
  • Klantenondersteuning
    5 /5
  • Waar voor je geld
    5 /5
  • Waarschijnlijkheid van aanbeveling
    10/10
  • Bron van de reviewer 
  • Beoordeeld op 25/2/2019

"You All-in-One PPC Campaign Management and Reporting Interface"

Opmerkingen: I'm keeping my budgets optimized and my campaigns optimized through Acquisio's Bid and Budget Management tool.
If you have questions about the service or if you're facing problems, your account manager is a great point of contact, plus, there is the ticketing system that works really well.
Acquisio will not leave you hanging. They provide timely and relevant answers to your questions.

Pluspunten: The Bid and Budget Management (BBM) feature is fantastic. It allows you to make sure that your campaigns are always topped up, that bids get optimized throughout the day, and that budget is distributed among all available campaigns, if one is underspending and the other one is overspending.
You can have your budgets roll over to the following month or to start over each month.
You can have the tool optimize for conversions or for clicks.
Honestly, this tool is the real reason I have Acquisio.
I've been testing one of my high-volume campaigns against a version of itself, one using BBM and the other just using Google Ads Enhanced Bidding, and BBM is kicking Google's butt so far. This tool is really powerful.

Minpunten: You can create automated campaign reports, you can import and modify campaigns to the tool. Honestly, I find the Google Ads interface much more friendly. For reporting, I create Google Data Studio Reports, which are live, much more dynamic, and free.

  • Bron van de reviewer 
  • Beoordeeld op 25/2/2019
Matthew K.
Paid Search Specialist
Marketing en reclame, 201-500 werknemers
Heeft de software gebruikt voor: 6-12 maanden
  • Totaalscore
    3 /5
  • Gebruiksgemak
    3 /5
  • Functies en functionaliteit
    3 /5
  • Klantenondersteuning
    4 /5
  • Waar voor je geld
    3 /5
  • Waarschijnlijkheid van aanbeveling
    5/10
  • Bron van de reviewer 
  • Beoordeeld op 6/8/2018

"Not Great for Campaigns with Small Budgets"

Opmerkingen: Acquisio has some nice features, but in the end, it didn't work for our company and we had to cancel the service.

Pluspunten: The customer service was good, and we were able to set up regular calls with a representative to answer our questions. Acquisio does have some nice features that would be useful when managing campaigns with large budgets.

Minpunten: The organization was not great in my opinion. Accounts had to be linked every time a folder was created, and it would have been much easier if you could just link it once. We also had fairly small budgets and as a result, we didn't have enough data to use the CPA bid strategy. We had to use the CPC strategy even though we optimized our campaigns towards a target CPA. If you have larger budgets, this probably wouldn't be an issue, but for us, it was.

  • Bron van de reviewer 
  • Beoordeeld op 6/8/2018
Gerardo T.
Operations Manager
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
  • Totaalscore
    4 /5
  • Gebruiksgemak
    3 /5
  • Functies en functionaliteit
    4 /5
  • Klantenondersteuning
    4 /5
  • Waar voor je geld
    4 /5
  • Waarschijnlijkheid van aanbeveling
    8/10
  • Bron van de reviewer 
  • Beoordeeld op 16/6/2016

"Acquisio Rivew From a Mexican Google Partner"

Opmerkingen: Acquisio is a performance marketing platform that allows you to manage your search, social, and display campaigns and get the most out of local search campaigns. Save time on automatic reporting, get the best optimization tools available, and get higher-performing campaigns than ever before. You shold try Acquisio too or share it with your friends

Pluspunten: I've been using Acquisio for more then 2 years and there is a lot of ways you can improve and optimize your accounts with Acquisio. Te reporting feature is quite awesome becuase my clients can see the repor in a web page and the can also share it and downloade it to PDF. It is quite usefull

Minpunten: The knowledbase is a little confusing. Full report translations will be awesome for my reports. Make sure to tell when our excecutives has changed

  • Bron van de reviewer 
  • Beoordeeld op 16/6/2016
Biily D.
Account Manager
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 1+ jaar
  • Totaalscore
    4 /5
  • Gebruiksgemak
    5 /5
  • Functies en functionaliteit
    4 /5
  • Klantenondersteuning
    5 /5
  • Waar voor je geld
    5 /5
  • Waarschijnlijkheid van aanbeveling
    9/10
  • Bron van de reviewer 
  • Beoordeeld op 31/3/2017

"The Future Is Now!"

Opmerkingen: I can honestly say "ACQUISIO" is almost the perfect and complete user friendly bid management software solution. Interface in general has always been confusing with platforms however Acquisio's work bench does not have that issue here.
Customised reporting is my favorite feature and the support is always second to none!
Keep up the good work!!! Kenshoo helps to change a lot of information to Google and Bing to create campaigns and ad groups. Kenshoo uses filtering in order to sort out data so it depends if you like it or not. Kenshoo has a great profile optimization tool.

Pluspunten: Where do I start:
customised reporting tool
Budget & Bids feature
Support turnaround time
Supports both Adwords & Bing
Frees up time to optimise campaigns
Pulling reports is 100% correct
I don't have to jump from one platform to another (one-stop-shop)

Minpunten: Occasionally, loading time can some time be a pain

  • Bron van de reviewer 
  • Beoordeeld op 31/3/2017