---
description: Ontdek de plus- en minpunten van ZoomInfo Marketing en leer meer over de functies, de prijs en het gebruiksgemak van de software. Lees nuttige beoordelingen van geverifieerde gebruikers en ontdek vergelijkbare programma's  op Capterra België.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ZoomInfo Marketing - Bekijk prijzen, reviews en scores - Capterra België 2026
---

Breadcrumb: [Startpagina](/) > [Software voor analyse van koopgedrag](/directory/32055/buyer-intent/software) > [ZoomInfo Marketing](/software/1031434/zoominfo-marketing)

# ZoomInfo Marketing

Canonical: https://www.capterra.be/software/1031434/zoominfo-marketing

> ZoomInfo MarketingOS is een platform voor vraaggenerering dat is ontworpen om bedrijven te helpen gerichte campagnes op te bouwen en te lanceren.
> 
> Oordeel: score van **4.3/5** door 4 gebruikers. Hoge score voor **Waarschijnlijkheid van aanbeveling**.

-----

## Snelle statistieken en scores

| Metriek | Beoordelen | Details |
| **In totaal** | **4.3/5** | 4 Reviews |
| Gebruiksgemak | 4.0/5 | Gebaseerd op alle reviews |
| Klantenondersteuning | 3.7/5 | Gebaseerd op alle reviews |
| Prijs-kwaliteitverhouding | 3.5/5 | Gebaseerd op alle reviews |
| Functies | 4.0/5 | Gebaseerd op alle reviews |
| Aanbevelingspercentage | 70% | (7/10 Waarschijnlijkheid van aanbeveling) |

## Over de leverancier

- **Bedrijf**: ZoomInfo
- **Locatie**: Vancouver, VS
- **Opgericht**: 2000

## Commerciële context

- **Doelgroep**: Zelfstandig ondernemer
- **Implementatie en platforms**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Linux (desktop), Chromebook (desktop)
- **Ondersteunde talen**: Engels
- **Beschikbare landen**: Australië, Canada, Duitsland, Finland, Frankrijk, Ierland, Nederland, Nieuw-Zeeland, Singapore, Verenigd Koninkrijk, Verenigde Staten, Zweden, Zwitserland

## Functies

- AI/machine learning
- Aanpasbare scores
- B2B-lead generation
- Beheer van advertentievoorraad
- Biedstrategieën
- Budgetbeheer
- CRM
- Campagneanalytics
- Campagnebeheer
- Campaign tracking
- Concurrentieanalyse
- Contactenbeheer
- Conversies bijhouden
- Dashboard
- Dataverrijking
- Demographic/Firmographic Data
- Doelaccountidentificatie
- Doelgroeptargeting
- E-mailmarketing
- Engagement bijhouden
- Gegevensvisualisatie
- Intentiegegevens
- Interactie bijhouden
- Klantensegmenten
- Klantprofielen
- Lead nurturing
- Leadkwalificatie
- Leads genereren
- Leads vastleggen
- Leadsegmentering
- Marketing via meerdere kanalen
- Multi-Channel Attribution
- Predictieve analyse
- Prestatiemeetwaarden
- Priorisering
- Proces- en workflowautomatisering
- ROI Tracking
- Rapportage en analyse
- Verkooprapporten
- Websiteanalyse
- Workflowbeheer
- Zoeken/filteren

## Integraties (1 in totaal)

- HubSpot CRM

## Ondersteuningsopties

- E-mail/helpdesk
- Veelgestelde vragen/forum
- Kennisbank
- Telefonische ondersteuning

## Categorie

- [Software voor analyse van koopgedrag](https://www.capterra.be/directory/32055/buyer-intent/software)

## Gerelateerde categorieën

- [Software voor analyse van koopgedrag](https://www.capterra.be/directory/32055/buyer-intent/software)
- [Demand Side Platform (DSP)](https://www.capterra.be/directory/32756/demand-side-platform-%28dsp%29/software)
- [Marketing analyse software](https://www.capterra.be/directory/31018/marketing-analytics/software)
- [Account-based marketing software](https://www.capterra.be/directory/31125/account-based-marketing/software)
- [Predictive lead scoring software](https://www.capterra.be/directory/32276/predictive-lead-scoring/software)

## Alternatieven

1. [EngageBay CRM](https://www.capterra.be/software/178819/engagebay-marketing) — 4.7/5 (907 reviews)
2. [ZoomInfo Sales](https://www.capterra.be/software/168264/zoominfo-sales) — 4.1/5 (317 reviews)
3. [Cognism](https://www.capterra.be/software/169083/cognism) — 4.7/5 (255 reviews)
4. [Marketo Engage](https://www.capterra.be/software/75130/marketo-lead-management) — 4.3/5 (710 reviews)
5. [Apollo.io](https://www.capterra.be/software/158696/apollo) — 4.5/5 (387 reviews)

## Reviews

### "Marketing leading account and lead intelligence" — 5.0/5

> **Geverifieerde reviewer** | *13 november 2023* | Computersoftware | Aanbevelingsscore: 7.0/10
> 
> **Pluspunten**: - broad range of accounts and leads&#10;- intent information is valuable&#10;- intuitive user interface
> 
> **Minpunten**: - limited contacts outside of North America&#10;- high price point / user limitations &#10;- cross user collaboration seems broken. Not able to share lists/filter settings
> 
> Zoominfo replaced many hours of tedious manual work at our organisation. It's super easy to get started and use but also has a depth of features and functionality that make it worth the investment.

-----

### "ZoomInfo review" — 5.0/5

> **Farhan** | *11 januari 2023* | Informatietechnologie en -diensten | Aanbevelingsscore: 8.0/10
> 
> **Pluspunten**: ZoomInfo helps to enrich the data with the most accurate info and this really helps to minimize the number of fields on website
> 
> **Minpunten**: The ZoomInfo UI although is fine but can improve to make it more useful as an Iframe on CRM
> 
> Overall I am highly satisfied with Zoominfo and there are easy connectors available with most marketing automation systems from implementation pov

-----

### "Zoominfo review" — 3.0/5

> **Rajat** | *12 februari 2023* | Marketing en reclame | Aanbevelingsscore: 5.0/10
> 
> **Pluspunten**: You can see the buying intent current management and their details
> 
> **Minpunten**: Interface is cluttered with unwanted information
> 
> Good option for account based marketing

-----

### "Making Zoominfo working for me\!" — 4.0/5

> **Sandy** | *14 augustus 2022* | Computersoftware | Aanbevelingsscore: 9.0/10
> 
> **Pluspunten**: My favorite part is that it merges with Hubspot and I can transfer information between the two softwares.
> 
> **Minpunten**: It does not always have the most up-to-date information about companies or contacts.

## Links

- [Bekijk op Capterra](https://www.capterra.be/software/1031434/zoominfo-marketing)

## Deze pagina is beschikbaar in de volgende talen

| Locatie | URL |
| de | <https://www.capterra.com.de/software/1031434/zoominfo-marketing> |
| de-AT | <https://www.capterra.at/software/1031434/zoominfo-marketing> |
| de-CH | <https://www.capterra.ch/software/1031434/zoominfo-marketing> |
| en | <https://www.capterra.com/p/253715/ZoomInfo-Marketing/> |
| en-AE | <https://www.capterra.ae/software/1031434/zoominfo-marketing> |
| en-AU | <https://www.capterra.com.au/software/1031434/zoominfo-marketing> |
| en-CA | <https://www.capterra.ca/software/1031434/zoominfo-marketing> |
| en-GB | <https://www.capterra.co.uk/software/1031434/zoominfo-marketing> |
| en-IE | <https://www.capterra.ie/software/1031434/zoominfo-marketing> |
| en-IL | <https://www.capterra.co.il/software/1031434/zoominfo-marketing> |
| en-IN | <https://www.capterra.in/software/1031434/zoominfo-marketing> |
| en-NZ | <https://www.capterra.co.nz/software/1031434/zoominfo-marketing> |
| en-SG | <https://www.capterra.com.sg/software/1031434/zoominfo-marketing> |
| en-ZA | <https://www.capterra.co.za/software/1031434/zoominfo-marketing> |
| fr | <https://www.capterra.fr/software/1031434/zoominfo-marketing> |
| fr-BE | <https://fr.capterra.be/software/1031434/zoominfo-marketing> |
| fr-CA | <https://fr.capterra.ca/software/1031434/zoominfo-marketing> |
| fr-LU | <https://www.capterra.lu/software/1031434/zoominfo-marketing> |
| nl | <https://www.capterra.nl/software/1031434/zoominfo-marketing> |
| nl-BE | <https://www.capterra.be/software/1031434/zoominfo-marketing> |

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