--- description: Ontdek de plus- en minpunten van Marketo Engage en leer meer over de functies, de prijs en het gebruiksgemak van de software. Lees nuttige beoordelingen van geverifieerde gebruikers en ontdek vergelijkbare programma's op Capterra België. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Marketo Engage - Bekijk prijzen, reviews en scores - Capterra België 2026 --- Breadcrumb: [Startpagina](/) > [Marketing automation software](/directory/6/marketing-automation/software) > [Marketo Engage](/software/75130/marketo-lead-management) # Marketo Engage Canonical: https://www.capterra.be/software/75130/marketo-lead-management Pagina: 1 / 30\ Volgende: [Volgende pagina](https://www.capterra.be/software/75130/marketo-lead-management?page=2) > Krachtige, gebruiksvriendelijke software voor marketing automation die gekwalificeerde leads helpt genereren en marketinguitgaven vertaalt naar omzet. > > Oordeel: score van **4.3/5** door 710 gebruikers. Hoge score voor **Waarschijnlijkheid van aanbeveling**. ----- ## Overzicht ### Wie gebruikt Marketo Engage? Voor B2B- of B2C-bedrijven die zich bezighouden met de nurturing van klanten, aangepaste en schaalbare segmentatie, personalisatie en intensieve klantenbinding. ## Snelle statistieken en scores | Metriek | Beoordelen | Details | | **In totaal** | **4.3/5** | 710 Reviews | | Gebruiksgemak | 3.8/5 | Gebaseerd op alle reviews | | Klantenondersteuning | 3.9/5 | Gebaseerd op alle reviews | | Prijs-kwaliteitverhouding | 3.8/5 | Gebaseerd op alle reviews | | Functies | 4.3/5 | Gebaseerd op alle reviews | | Aanbevelingspercentage | 80% | (8/10 Waarschijnlijkheid van aanbeveling) | ## Over de leverancier - **Bedrijf**: Adobe - **Opgericht**: 1982 ## Commerciële context - **Prijsmodel**: (Gratis proefversie) - **Doelgroep**: Zelfstandig ondernemer, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Implementatie en platforms**: Cloud, SaaS, Web - **Ondersteunde talen**: Duits, Engels, Frans, Japans, Portugees, Spaans - **Beschikbare landen**: Algerije, Amerikaanse Maagdeneilanden, Andorra, Argentinië, Australië, Bahrein, Belarus, België, Bosnië en Herzegovina, Brazilië, Bulgarije, Canada, Chili, China, Colombia, Comoren, Congo-Brazzaville, Costa Rica, Denemarken, Djibouti en 60 meer ## Functies - Aanbevelingen - Abonneebeheer - Behavioral targeting - Beheer van klantervaringen - Beheer van salesactiviteit - Bestemmingspagina's en webformulieren - CRM Integration - Campagneanalytics - Campagnebeheer - Campagneplanning - Campagneplanning - Campaign tracking - Communicatiebeheer - Contactenbeheer - Content sharing - Contentbeheer - Contentbibliotheek - Conversies bijhouden - Doelaccountidentificatie - Doelgroeptargeting - E-mails bijhouden - Engagement bijhouden - Gedragsanalyse - Integratie van sociale media - Interactie bijhouden - Kanaalbeheer - Klantendatabase - Klantensegmenten - Klantgeschiedenis - Leadkwalificatie - Leads genereren - Marketingautomatisering - Meerdere campagnes - Mobile Optimization - Multi-Touch Attribution (MTA) - Opties voor contentpublishing - Prestatiebeheer - Prestatiemeetwaarden - Real-Time Analytics - Realtime bewerken - Responsive Web Design - SEO-beheer - Samenwerkingstools - Toewijzing via meerdere kanalen - Toewijzingsmodellering - Visuele analyse - Waarschuwingen/Meldingen - Websiteanalyse - Websitebeheer - Websites personaliseren ... en 62 meer functies ## Integraties (120 in totaal) - 123FormBuilder - AdRoll - Allocadia - Azuqua - Bedrock Data - Box - Brainshark - Built.io Flow - Bynder - CAKE POS - Calendly - Call Loop - CallRail - Ceros - Cirrus Insight ... en 105 meer integraties ## Ondersteuningsopties - E-mail/helpdesk - Veelgestelde vragen/forum - Kennisbank - Telefonische ondersteuning - 24/7 (contact met medewerker) - Chatten ## Categorie - [Marketing automation software](https://www.capterra.be/directory/6/marketing-automation/software) ## Gerelateerde categorieën - [Marketing automation software](https://www.capterra.be/directory/6/marketing-automation/software) - [Sales force automation software](https://www.capterra.be/directory/12/sales-force-automation/software) - [Lead management software](https://www.capterra.be/directory/30017/lead-management/software) - [All-in-One Marketing Platform Software](https://www.capterra.be/directory/32155/all-in-one-marketing/software) - [Sales enablement software](https://www.capterra.be/directory/30798/sales-enablement/software) ## Alternatieven 1. [Brevo](https://www.capterra.be/software/132996/brevo) — 4.6/5 (3411 reviews) 2. [Mailchimp](https://www.capterra.be/software/110228/mailchimp) — 4.5/5 (17572 reviews) 3. [ActiveCampaign](https://www.capterra.be/software/79367/activecampaign) — 4.6/5 (2561 reviews) 4. [MailerLite](https://www.capterra.be/software/136603/mailerlite) — 4.7/5 (2256 reviews) 5. [Constant Contact](https://www.capterra.be/software/31898/constant-contact) — 4.3/5 (2913 reviews) ## Reviews ### "Marketo Magic\!" — 5.0/5 > **Mai** | *7 maart 2026* | Horeca | Aanbevelingsscore: 10.0/10 > > **Pluspunten**: Integrating Marketo to our team was a breeze and the customer support helped make the implementation seamless for everyone\! > > **Minpunten**: Thus far, NO cons\! The team has adapted quickly and we're already incorporating the platform into our daily routines. > > We onboarded with Marketo recently and have been incredibly pleased with the seamless integration\! Our sales and marketing team are using it with ease\! ----- ### "A.Mullican Views on Marketo Engage Utilization" — 5.0/5 > **Andrew** | *14 april 2025* | Design en ontwerp | Aanbevelingsscore: 10.0/10 > > **Pluspunten**: Marketo Engage facilitates robust marketing automation capabilities which help boost sales and in long run leads to high ROI. > > **Minpunten**: Ever since I incorporated Marketo Engage, I have never come across bugs when creating, customizing and sending outbound marketing emails. ----- ### "Long winded email distribution" — 2.0/5 > **Geverifieerde reviewer** | *10 februari 2026* | Marketing en reclame | Aanbevelingsscore: 1.0/10 > > **Pluspunten**: Keeps records and distribution lists up to date as you can easily make updates. Allows for easy approvals by other team members > > **Minpunten**: Hard to navigate, feels repetitive. convoluted ways of filtering distribution lists which leaves open to error. ----- ### "A Marketing Automation Platform that can do anything, any way." — 4.0/5 > **Logan** | *8 januari 2026* | Facilitaire diensten | Aanbevelingsscore: 8.0/10 > > **Pluspunten**: I love the way Marketo Engage's file structuring allows for really detailed nomenclature. in addition, the full customizability of leads and their data, fields, and querying off those fields is really great. > > **Minpunten**: I pretty strongly dislike the "Marketo Logic," where at times logic filters in Marketo do not make sense. It is important to take time to understand how Marketo handles IS, IS NOT, CONTAINS, and NOT CONTAINS to avoid sending mistakes. > > Overall, Marketo was hands down my FAVORITE Marketing Automation Platform. the versatility and ability to do the same thing 100 ways is both a blessing and a curse; blessing if you create playbooks, curse if everyone does it their own way. Sit down with admins and users and determine major processes, workflows, and master lists together to save a headache later ----- ### "Robust Application" — 5.0/5 > **Haley** | *29 juni 2025* | Computersoftware | Aanbevelingsscore: 8.0/10 > > **Pluspunten**: Marketo engage is extremely robust compared to other similar products I’ve used for lead management and marketing automation. > > **Minpunten**: I will admit it is not for the faint of heart\! Teams using Marketo Engage will have the most success with experienced and technical Marketing Ops personnel to onboard the solution and engineer the respective workflows and automation according to their business. > > I have a positive experience with Marketo Engage and would highly recommend it overall. The ability to analyze data captured by this application is amazing and we were able to capture great insights and pivot accordingly. The app is advanced and can become cumbersome and manual if managed incorrectly by a team, which is something we experienced at first. ----- Pagina: 1 / 30\ Volgende: [Volgende pagina](https://www.capterra.be/software/75130/marketo-lead-management?page=2) ## Links - [Bekijk op Capterra](https://www.capterra.be/software/75130/marketo-lead-management) ## Deze pagina is beschikbaar in de volgende talen | Locatie | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Gestructureerde gegevens